Whizz as a partner of the Poland National Rugby Team. We will make sure this discipline is promoted.
The Polish national rugby team played their first match, bearing the logo of the main sponsor on their T-shirts. Whizz in collaboration with the Polish Rugby Union and Murapol Group will be responsible for coordinating the promotion of rugby in the media and among fans.
As part of their collaboration, Whizz will support the union in professionalization, development and promotion of Polish rugby. Thanks to the Whizz tools and numerous Friends in the media, the matches and achievements of the team will become known to the public, which will help to promote the discipline. – “It is the beginning of our journey to professionalize rugby in Poland” – announces Liedel, one of the heads of the Polish Rugby Union.
The values rugby holds dear are closely related to Whizz philosophy. They include responsibility, determination and a team work strategy. We strongly believe in the Polish rugby players. “We really have serious plans connected with all of the women and men senior teams” – says Jarosław Matusiak, the CEO of Whizz S.A.
The conference in Sopot is a meeting organized for the most important players on the real estate market – including our Friends. The Whizz warriors showed them the tools used for the most effective implementation of their mission.
The participants of the 6th edition of the “Real Estate Forum” conference which took place on June 6th-7th, 2016 in Sheraton Hotel in Sopot searched for the answers to the questions of how to communicate with customers and present their investments and products in the face of the changes taking place on the real estate market. Our most effective warriors were ready to answer them all.
Thanks to the tools used by Whizz Ninja, apartments, or even the whole housing estates, can be visualized to the customers in a modern and dynamic way long before implementation of the project. Such options are made possible by the virtual reality technology as well as the Oculus Rift. During the event the Whizz Ninja warriors not only presented the newest tools used for implementation of our Friends’ mission, but they also contributed to the conference, which became a forum for exchanging knowledge, views and experiences among many participants – including the biggest developers in Poland.
Our powerful Friend – Murapol Group, the leader of the housing development market in Poland -began the biggest campaign in history which promotes apartment ownership. The person who became the face of the Polish campaign is actress Magdalena Różczka.
The television and film star will also meet the residents and Murapol customers directly during events organized by the developer across Poland. – “I know well that having your own apartment is a dream of thousands of people”. We feel free to express our emotions in the comfort of our space. It is there that we really feel at home and this allows us to spread our wings, enjoy, have fun and love. The awareness of having such a place gives us the sense of security, which in turn translates into our happiness and comfort. After all this is why we keep repeating the saying “East or West, home is best” – stresses Magdalena Różczka, the ambassador of Murapol Group.
Magdalena Różczka, Jan Holoubek, Janusz Mazurczak, Bartłomiej Kaczmarek – these multiple award winning and highly recognized artists are involved in advertising spots of Murapol Group created by Whizz. See the Making Of video.
The spots were filmed by Bartłomiej Kaczmarek. The scenic design was made by Janusz Mazurczak, a highly respected theatrical, television and film stage designer, and in recent years, a co-author of many famous commercials of the biggest brands.
The spots were filmed for three days in one of the most modern film studios in Warsaw. There were around 100 persons in total working on the commercial. It was the first time in the Polish advertising industry that a huge LED screen had been used.
The actress, who became an ambassador of our Friend in business, has recently taken part in a special photo shoot organized by Whizz. The photos were taken by Krzysztof Opaliński, a famous celebrity photographer, who has been cooperating with the artist for years.
Magdalena Różczka is an ambassador of Murapol, the biggest housing developer in Poland, and our Friend in business at the same time. The image of the star in the brand’s marketing campaign will soon be published in the press, online and on billboards. The commercials prepared by Whizz will feature photos taken for the purposes of creating new visual identification of our Friend by Krzysztof Opaliński, one of the most famous Polish photographers. The artist, called in the photographic industry, a celebrity photographer, has cooperated with such leading magazines as ViVa, Gala, Zwierciadło, Sukces, as well as numerous advertising agencies. He photographed, among others: Krystyna Janda, Małgorzata Foremniak, Mariusz Czerkawski, Magda Mołek and Daniel Olbrychski.
Kasia Smolińska, a famous model from the Top Model show has been engaged by Whizz in a promotional campaign of one of our Friends in business. She had an opportunity to prove her acting talent both when filming a commercial and during a photo shoot.
Katarzyna Smolińska took part in the first Polish edition of the popular show “Top Model”. The girl’s involvement in the advertising campaign for Whizz, which was co-created by such artists as Jan Holoubek, Krzysztof Opaliński, Magdalena Różczka and Janusz Mazurczak, is yet another step in her career. After her appearance on the TVN show, she made it to the cover of a Japanese edition of “Vogue” magazine. Today she is one of the most popular Polish models. She can be seen not only on the catwalks presenting clothes of the best Polish fashion designers, but also in commercials, as apart from modeling, she is also pursuing her acting career.
The most talented young football players from around Europe presented their skills last weekend in Krakow. The winners of the Murapol Cup Final were Wayne Rooney’s successors. Thanks to Whizz S.A. a live broadcast of every tournament, the match could be watched by fans across the world.
Last weekend Krakow turned into a real capital of European children’s football. The Murapol Cup tournament held from Friday to Sunday hosted the most talented young players from England, Germany, Sweden, Ukraine, the Netherlands and Polish football club schools. For the first time in the 7-year history of the tournament, the young Manchester United players triumphed. The Murapol Cup, organized by the Football Academy 21 with the support of Whizz S.A. offers more than just very strong teams and a high level of sports. The participants do not stay locked in the football center for the whole stay, but they also sightsee Krakow and get to know Poland. The way the participants are taken care of is fantastic.
The Murapol Cup is not just about football and memorable moments on the football field, but also emotions outside of it. “We don’t often participate in foreign tournaments, but we’re always happy to come to Krakow” – says Eamon Mulvey, the coach of the Manchester United academy.
Tomasz Frankowski, one of the originators of the Murapol Cup, notices that not only young footballers leave Krakow with good memories, but also their caregivers. – “Thanks to this family atmosphere, every subsequent edition of the tournament is a real holiday for hundreds of people from Poland and Europe” – says the multiple champion and representative of Poland.
Whizz was entrusted with creation and the making of the 360-degree commercial which is broadcast on Player.pl before the “Para nie do pary” series. As a result, our Friend became the first company in Poland whose commercial was broadcast in this innovative technology.
The innovative use of the 360-degree technology in Murapol Group’s commercial on Player.pl was noticed, among others, by the website wirtualnemedia.pl. The users of Player.pl had a chance to see it on the occasion of the “Para nie do pary” series premiere. The 360-degree video technology used for filming took the viewers straight to the middle of action and let them observe the lives of the characters from different perspectives – all thanks to the free image control available to users while watching.
The same mechanism was used in the 360-degree Murapol commercial. It allowed to combine a unique entertainment content available on Player.pl with an innovative and interactive form of advertising. The apartment image transformation from 2D to 3D and the addition of the motion in the 360-degree Murapol commercial made the housing estate visualizations more attractive and dynamic. Thanks to the technology used, persons searching for apartments could see them live, walk in them and feel as if they were in fact inside a decorated interior.
Murapol Group’s TV advertising campaign prepared by Whizz has recently been launched. A spot featuring Magdalena Różczka and Katarzyna Smolińska is now broadcast on such channels as TVN, TVN24, Comedy Central and player.pl
The commercial created by Whizz presented emotions of a young girl (Katarzyna Smolińska) that accompanied the activities and events taking place in her apartment. The enjoyment that comes with the freedom of her own space allows her to easily turn the apartment into a fitness club, a cozy SPA or a temple of art at the same time. She experiences a range of intense emotions, such as friendship, sadness after breaking up with her boyfriend or happiness of finding new love. Magdalena Różczka, as the narrator of the story, emphasizes that an apartment we own is more than just four walls. It is a place where one can spread their wings, enjoy their time, play and love.
The spot was directed by one of the most talented artists of the young generation – Jan Holoubek. Throughout his career, he co-created such films and series as Lekarze, Prokurator, Pocztówki z republiki absurdu or Po prostu przyjaźń. The spot was filmed by Bartłomiej Kaczmarek. The scenic design was prepared by Janusz Mazurczak, a highly respected theatrical, television and film stage designer, and in recent years, a co-author of many famous commercials of major brands. The song “Open my eyes” featured in the commercial is performed by an Irish-English singer and rapper, Maverick Sabre.
Abadon Real Estate made a successful appearance on the main trading floor of the Warsaw Stock Exchange after reorganization and a change of its business profile. The team that was responsible for comprehensive rebranding of Abadon Real Estate was Whizz Ninja.
The company changed its business profile and the group of target investors. Due to reorganization, Whizz recreated the brand personalities as well as its image in order to maximize the profits. The Whizz team developed a comprehensive concept, covering the strategy of introducing a new brand to the market.
First we created the name – Abadon – which reflects the brand’s philosophy and corresponds to its objectives.
One of the missions implemented by Whizz for Abadon was to design a comprehensive visual identification, starting from the logo, to sales and promotional materials, to a website matching the Stock Exchange criteria.